Archive for the ‘First Impressions & Beyond’ Category

Church Signs: Tips for Your Primary Exterior Sign
June 12, 2013

Church Signs: Tips for Your Primary Exterior Sign

The sign out front creates a powerful first impression for your church. So what's on your sign?

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first-impressions-beyond Article
April 4, 2013

A Former Insider’s Honest Thoughts on Church

Former pastor and church insider Shaun King recently shared a list of 10 honest thoughts as a church outsider.

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The Forgotten Few Minutes Before Church
March 11, 2013

The Forgotten Few Minutes Before Church

What happens when a visitor sits down in your worship space in those few minutes before your service starts? Are you creating an experience that fits your values and brings ...

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Matt Knisely on Feeling
February 26, 2013

Matt Knisely on Feeling

"As artists, communicators, marketers, and storytellers don't try to make people feel good. Just make them feel."

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Top 5 Elements for a Church Site
February 18, 2013

Top 5 Elements for a Church Site

All church websites need to clearly address these five basic questions: Who, what, when, where and how. Easy, huh?

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Heath Mullikin on New People
February 12, 2013

Heath Mullikin on New People

"Lots of people pray for God to send new people to their church. Few accept the folks God actually sends."

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What Churches Can Learn From Politics: The Proudness Factor
November 6, 2012

What Churches Can Learn From Politics: The Proudness Factor

Presidential candidate Mitt Romney won the first debate and surged in the polls. What your church can learn from campaign shifts and motivating people.

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What I Learned as a Sunday Sinner
September 26, 2012

What I Learned as a Sunday Sinner

Visitors to church have it hard, but that's something we too quickly forget when we've been going to the same church forever. Take a visit to a different church and ...

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First Impressions Are Virtual
September 12, 2012

First Impressions Are Virtual

First impressions are no longer physical, but virtual. Your church website should answer questions and make it easier for someone to try out your church.

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Lessons for the Church from the 2012 Olympics
August 13, 2012

Lessons for the Church from the 2012 Olympics

The 2012 Summer Olympics offer plenty of lessons for churches. Here are three: Tell a story, be a good sport, you're not in control. Plus, bacon!

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Church Communication Hero: Hudson Taylor
July 18, 2012

Church Communication Hero: Hudson Taylor

Hudson Taylor was a British missionary to China in the late 19th century who found a way to connect: the kimono. Find your kimono.

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Making Visitors Feel Welcome (But Not Too Welcome)
April 4, 2012

Making Visitors Feel Welcome (But Not Too Welcome)

The dread-locked author, hippy and Jesus lover Anne Lamott gives churches advice about how to welcome visitors.

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How to Use E-mail to Bring Back New Visitors
September 19, 2011

How to Use E-mail to Bring Back New Visitors

Visitors may spend a single Sunday at your church. The impression they get is how they'll decide to come back or not... unless you find a way to give them ...

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Holy Flash Mob
May 16, 2011

Holy Flash Mob

More than 2,000 people bursting into choreographed dance grabs 700,000 views on YouTube. And a church did it.

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Lessons from Political Marketing
November 1, 2010

Lessons from Political Marketing

Tuesday is election day in the United States. Go vote. And then learn a thing or two about how not to communicate from the current glut of political marketing.

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