She was an evangelist, radio pioneer, early experimenter in the production arts and founder of the Foursquare denomination. We explore lessons in the life of Aimee Semple McPherson.
How one church decided to kill their Christmas pageant and instead throw a party for their entire community. The story of Christmas for the City in Winston Salem, N.C.
The Park 51 Islamic community center provides an example of the importance of speaking for yourself and the do's and don'ts of religious communication.
Marketing lessons from the head of the Bible Society of Egypt, including the power of opposition to refine our faith, create cooperation and increase creativity.
Just when you thought pop culture could do no more with zombies, the church joins the shuffling mob! We explore four ways you can reach out to the undead.
Community fundraisers are by their very nature a church marketing tool, but you can go beyond the typical promotions to get more out of your fundraiser.