Archive for the ‘Brand & Identity’ Category

brand-identity Article
October 26, 2004

Industry Insider on Church Branding

Chris Busch, who apparently wishes he owned our domain name (thanks!), gives some helpful general insight to the topic of church branding. Busch works for BMC Advertising, a company that ...

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brand-identity Article
October 25, 2004

Creating a Church Brand

The Church Report offers suggestions and tips for creating a church brand. Important lessons include: Make sure any brand fits with your church’s vision and mission statement. Branding only works for ...

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brand-identity Article
August 2, 2004

What’s in a Name?

Everything. The church should know that. Yet again and again you’ll see churches with baffling names, either for the entire church or for programs or titles. You might think I ...

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