Archive for 2004

first-impressions-beyond Article
September 22, 2004

Church Shopping

Fall is back to school time, but it’s also back to church time, according to an article in The Christian Science Monitor, as more people tend to return to church ...

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advertising Article
September 20, 2004

Business Ventures as Church Advertising

Starting businesses, providing jobs, and generating an economic turn around for a depressed area of Portland: It’s advertising without advertising. “People have lost faith in the church because the church isn’t ...

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technology Article
September 20, 2004

E-mail and the Youth Pastor

Youth Specialties offers some advice for how youth workers can make the most of e-mail. The basic lesson is e-mail won’t replace mailings or phone calls as the communication vehicle ...

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philosophy Article
September 16, 2004

Old and Boring with a Big Future

I just spent the last hour on a conference call with a development team I am a part of for a ministry organization that has been around over 125 ...

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advertising Article
September 15, 2004

One Church – One Commercial

Texas blogger Rob Stewart writes: “The McDonald’s at 50th St. and Quaker Ave. doesn’t have its own commercial separate from commercials for the McDonald’s at 19th and University. There’s an ad ...

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philosophy Article
September 15, 2004

Unmarketing the Church

Texas blogger Rob Stewart mentioned us in a recent post, noting that we take issue with marketing the church. While I love the post, I did want to point out ...

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the-christian-walk Article
September 15, 2004

Apathy in the Pew

Doug Tappan doesn’t like church anymore, and said as much in his recent editorial: “I’ve come to expect the church to forge my spiritual development. Instead of working on my own ...

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the-christian-walk Article
September 13, 2004

Bono: No Respectability for the Church

Bono, the lead singer of U2 and the patron saint of culturally aware Christians, has made his views on AIDS and the church clear. He hates the idea of the ...

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technology Article
September 13, 2004

Mike Atkinson: Poor Church Web Sites Can Be Costly

Mike Atkinson, former web guru for Youth Specialties, talks about church web sites in an interview with Good News, etc., a San Diego Christian newspaper (which could use some web ...

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technology Article
September 13, 2004

E-mail 101

I wish it weren’t so, but churches (and the general population) are rookies when it comes to e-mail. Goofy forwards, typing in all caps, and the biggest e-mail sin of ...

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philosophy Article
September 10, 2004

Is Marketing a Dirty Word?

Marketing gets a bad rap. With telemarketers, pushy sales people, and lousy marketing tactics it’s no wonder people bristle at the word. But the concept itself isn’t the problem. Marketing ...

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technology Article
September 10, 2004

Heal Your Church Web Site

A blog covering church web sites, just one more reason why there’s no excuse for having a sucky site. (link via Knightopia) Though they happen, don’t they? One reason may be ...

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philosophy Article
September 10, 2004

Church Marketing Needs Authenticity

There’s a new approach: church buildings that match church people – broken. Hurricane Frances tore the steeple off the First Baptist Church in Cocoa Beach, Fla, only to impale it ...

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off-the-wall Article
September 9, 2004

Wings, Short Shorts & God

Pamela Anderson teaching Sunday school is one thing, but a Bible study in Hooters? Organized by Christian Focus Atlanta, the Christian singles group meets every Wednesday night to discuss the ...

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evangelism-outreach Article
September 9, 2004

Poaching from Another Flock

A Charlotte Observer columnist wonders why churches get excited about church growth based on recruiting members from other churches instead of attracting people who’ve never gone to church. (free registration ...

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